Brand & Corporate
Pingel Optik
This project for Pingel Optik combined still life photography with employer branding imagery to create a polished and authentic visual presence. The goal was to present the optician’s brand in a way that feels both precise and human.
Year
2023
Location
Düsseldorf
Client
Pingel Optik
Role
Photographer
Deliverables
Stills
Duration
Full- Day
Story
The Story Behind the Shoot
For Pingel Optik, I developed a series of still life images alongside portraits and workplace scenes for employer branding. The focus was on creating a visual language that reflects the brand’s quality, attention to detail, and professional atmosphere.
The result is a clean and modern image set that supports both the website and broader brand communication.
The imagery was designed to balance clarity and warmth, combining product-focused visuals with authentic moments from the working environment. This approach helped create a cohesive set of images that feels both refined and approachable.
Albums
